Dairy Marketing

MARKETING

In Kenya, informal milk outlets absorb most of the milk from smallholder farmers accounting for over 86% of the total milk sold, while formal market handle 14% of all the total milk produced. Cooperatives remain the main channel for collecting milk destined to the formal market. Brokers, traders/hawkers, transporters, co-operatives and farmer groups are the most important participants at the rural markets. Trading blocks for milk and milk products include regional markets (EAC, COMESA), EU-African-Caribbean-Pacific/Lome Convention and the African Growth & Opportunity Act (AGOA).

Kenya has potential to export dairy products, having the largest and well-developed dairy herd in Sub-Saharan Africa. Kenyan dairy products are currently being exported to Zambia, Tanzania, Uganda, Democratic Republic of Congo, Rwanda, Burundi and Saudi Arabia among other countries.

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